Startup branding for growth.
We help Australian startups communicate better with their customers through beautiful branding, website design, and marketing campaigns.
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"It's rare to find a team who can execute end-to-end with such flair; who is both creative and strategic. Bettermade is one of a kind and I wouldn't hesitate to recommend them."
Bronwyn Karaoglu
Marketing VP @ Ignition
Our past and current clients
Selected work
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"Having worked with the Bettermade duo for several years, I am always impressed by the quality and creativity of their designs. A pleasure to work with these guys, they’re always focused on solving problems and they always hit the mark."
Kim Janson
Design & Creative Director of Product Design, Innovation and Brand at Limepay
How we can help
01
Brand strategy
Working with you to identify how your brand is perceived by your customers now, and how you can position it to get the results you're looking for.
02
Brand Identity
Developing a consistent visual language that reflects your brand's core values, and helps you communicate more effectively.
03
Communications
A clear verbal identity and messaging guideline to help maintain alignment internally, and externally.
04
Website Design
Using workshops and sprints, we design websites that are easy to navigate and valuable to your customers.
05
Design System
Speed up the design process, spend more time on the creative work your team loves, and stay on brand across all channels.
06
Marketing Campaign
Using creative campaigns to translate the stories into various marketing components like video content, digital advertisements, and offline experiences.
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Stay up-to-date with the latest news, trends and everything digital.
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What does Brand Strategy Mean For Your Company?
Did you know that seventy percent of business executives find themselves frustrated by a lack of clear brand strategy?
Meet our Co-Founder & Creative Director: Long Truong
A specialist in advertising and a problem finder, he is on a mission to make a big positive impact in the world.
Meet our Co-Founder & Design Director: Jolene Chang
Born with the ability to turn a Word doc into designs that please the eye. Designing both online and offline since 28.8kbps.
FAQ's
What is a brand strategy and how does it benefit my company?
A brand strategy guides your company from how its customers perceive it today, to how it wants to be perceived in the future.
Successful brand strategy will help you and your company to uncover the purpose of work (beyond the money), identify your vision (of the perfect world) and your mission (of the big hairy audacious goal). This will enable you to better understand your ideal customers, and deliver solutions that solve their pain points.
Your company can benefit from better alignment between teams, and speak the same language internally and to customers. When everyone who comes to work share the same purpose and beliefs, it helps to foster a positive work culture.
When I rebrand, do I need to change the whole brand?
Do you work with an in-house design team?
Do you also develop websites?
What is a design system?
What's on your mind?
In the spirit of collaboration, why not start a conversation.